[Video Tip] Outsourcing to freelancers

Small business coach Hannah McNamara from SME Academy (http://www.smeacademy.co.uk) in London talks about ways that you can use freelancers to do specialist work for you or take on some of the burden of your every day work.

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Transcript

Time or more accurately lack of it comes up all the time (excuse the pun) when I’m working with clients one on one.

They have great ambitions for their business but don’t have the time to do what it takes to make it happen. They’re too caught up in the day-to-day running of the business to think ahead and plan for the future. It’s often seen as quicker, easier and cheaper to do everything yourself rather than have to take on staff or get external help.

If this sounds familiar, rest assured you’re certainly not alone and I’ve been through it too.

I know what it’s like to want to feel in control of everything. To think that no one can do things the same way you can. And it’s true. No one can do it exactly the same as you. They might mess up. They might even do it better than you.

The point is, if you’re stressing out about the amount of day-to-day work you have to do, you’re not able to work on the important job of building your business. And it’s only going to get worse.

A flexible and affordable solution is to use the services of freelancers. You might have thought about using a freelance graphic designer for example, but what about a freelance personal assistant or webmaster? They can take on the administrative and technical roles in your business when you need them, and then when you don’t, well they are doing work for their other clients and they’re not on your payroll.

One place where you can find an international network of freelancers is Elance – you can find it at www.elance.com. It works a bit like eBay because freelancers bid to do work for you. I’ve used elance to find virtual assistants and freelance PAs, researchers, transcription services, data entry, audio editing, graphic design, webmaster services and many other services. Because on the whole I use people around the world, we use US dollars. This works out well on the exchange rate and there’s no tax to pay. Many of the people are home workers with low overheads so they can provide great value.

You do need to use a bit of common sense when looking for help on a site like this and check people out thoroughly before handing over work to them, but I’ve found that the benefits you gain from starting to delegate certainly outweigh the feeling of complete overwhelm and stress when you try to do everything yourself.

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