Want to negotiate better with suppliers, customers or staff? This course led by self-made multi-millionaire entrepreneur Patrick White is for you.

In business we are required to negotiate on a daily basis whether it’s over a business deal, signing off holiday forms for staff or helping two parties to come to an agreement.

The one-day course on 24th February 2009 is suitable for owners and directors of small and medium sized businesses and firms in London, plus any other employees who are involved in negotiations.

The event is fully funded by Business Link London, so provided that you qualify, you can attend free of charge.

Win Win Negotiation – Event Details

Negotiation is one of the best ways to resolve conflicting interests and achieve effective joint solutions to increase the value of an agreement for both parties.

This event is for established business owners and managers wanting to improve their negotiation skills.

During the session you will learn key negotiation skills including how to combine persuasion with compromise and hard bargaining with joint problem solving. If you want to improve your negotiation and selling skills to get the best results for you and your business then this course is ideal for you.

In this session you will cover:

• The negotiation process when selling
• The three phase negotiation model
• Understanding different personality types
• The body language message
• Pure bargaining versus joint problem solving
• A negotiation checklist.

Speaker -Patrick White
Patrick White is a consultant and trainer specialising in business strategy, business finance, marketing management and organisational behaviour. He has benefited from a successful international corporate career and went on to become a serial entrepreneur owning businesses in the hospitality, retail, IT and food and beverage industries.

Book onto this event:

Cost: Free
Location: Waterloo, London

This event is taking place on Tuesday 24 February 2009. To book your place follow the link:

24 February 2009, 9.30am – 4.30pm – Opens in a new window

Terms and conditions

You can book on to a maximum of two events from this season’s programme (January to March 2009). Attendance is restricted to one person per company per event to maximise networking opportunities.

Business Link London is a service for London based businesses only, your organisation must be London registered to attend this event. If you live in another region, Business Link can still help you. Find details of your local Business Link service – Opens in a new window

If you have any queries or access requirements, please contact Business Link London’s dedicated bookings team on 0845 6000 787.