Module 3: Strategy
May 4, 2010 by admin
Filed under Articles & Video Tips, Business Growth and Planning
“Fail to Plan, Plan to Fail” this is advice we’ve heard since our school days but how many of us really believe it and follow it in our business. In this video Patrick White discusses just how important it is to have a strategy if you want your business to succeed.
Have you got a Strategy? Is it right for your business?
On Module 3 of the Business Growth Course you’ll be introduced to eleven potential strategies and evaluate which one is right for your business based on your Vision and Goals, and the Diagnostics you created in the previous session. Having the right strategy for your business if fundamental to your success!
What Does Module 3 Include:
The saying goes, “if you fail to plan, you plan to fail”. When preparing for growth in your business, it is essential to know exactly where the business is heading and how you are going to get there.
In this session you will be building on the work you have already done to set your Vision and Goals, and combining that with the in-depth knowledge you now have about your business from the Diagnostics session, to create a realistic plan for growth. During this session, you will start to work on the Strategy Document for your own business.
What you’ll be covering in this session:
- How far ahead can you realistically plan for?
- The key elements of Strategic Planning—Competitive Advantage, Adding Value, Mass markets vs. Niche Markets, Cost-Based Strategies & Market-Based Strategies
- Examining Contingency Plans and Growth Plans
- Corporate Culture—what is it, what drives it and how do you go about defining the culture of your company?
- Integrating your Strategic Plan with your Vision, Aims and Objectives
- Using Analysis tools such as SWOT and PEST within your Strategic Plan
- Porter’s Five Forces model and how this can be applied on a practical level within your business
- The resources that you need to implement your strategy
- 11 Different types of Strategies and how to choose the strategy/strategies that will enable your business to grow and meet your objectives
Find Out More about the Business Growth Course
Module 2: Business Diagnostics
April 27, 2010 by admin
Filed under Articles & Video Tips
There is more to business success than having a great idea. For some people, their ideas translate instantly into a profitable business and for others, years of hard work and study. Often entrepreneurs who find success quickly are considered lucky, but as Patrick tells in this video there is more to it than just luck, and early success does not dictate ongoing success.
For more information on the Business Growth Course and upcoming start dates, click here.
Module 1: Vision & Mission
April 19, 2010 by admin
Filed under Articles & Video Tips
Knowing where you’re driving your business is just as important as driving it. Having a clear vision and mission for your business allows you to make decisions that are right for the long term growth of your business, rather than short term ones that feel good.
In this video Dr Patrick White introduces the first module of the Business Growth Course and explains just how important having a clear vision for your business is.
To find out when our next Business Growth Course starts Click Here
Or call Lenka on +44 (0) 20 7939 9910 to discuss whether the course is right for you.
Fast Business Growth is Not Always Best
April 15, 2010 by admin
Filed under Articles & Video Tips
It can be very rewarding and exciting when your new business takes off and experiences fast growth, but as Patrick White explains in this video, its not always a good thing.
The Business Growth Course, led by Patrick White, takes place over 6 weeks. The 2 hour sessions are perfect for learning the theory and then applying to directly to your business.
To find out when the next Business Growth Course starts Click Here
Or call Lenka on 020 7939 9910 to discuss whether the course is right for your business.
Read Testimonials for this Course
Funding is available via Train to Gain. A Home Study Course is available.
Watch the Full Video by Clicking Here
What Does It Take To Be A Millionnaire?
April 15, 2010 by admin
Filed under Articles & Video Tips
Patrick White, a Director here at SME Academy, opens up about his background and how he learned the skills that have helped him to dramatically transform businesses all over the world. With 14 successful businesses of his own, each selling for millions, he now shares his tools and techniques with you on his unique Business Growth Course.
To find out when the next Business Growth Course starts Click Here
Or call Lenka on 020 7939 9910 to discuss whether the course is right for your business.
Read Testimonials for this Course
Funding is available via Train to Gain. A Home Study Course is available.
To hear the full interview Click Here
How to convert website traffic into business
February 24, 2010 by admin
Filed under Sales & Marketing
How to get more business from your small business website.
Hannah McNamara, SME Academy Director, talks about how to convert hits and website traffic into paying clients and customers. She explains why offering special reports, ebooks, white papers and mp3 downloads can help with data capture and building an email marketing mailing list. She also discusses how to put a landing page together and get more people to opt in to your database so you can send them your newsletter, ezine or articles.
www.GetMoreClientsMakeMoreMoney.co.uk
[Video Tip] How Serving Milk Can Boost Any Business
March 19, 2009 by Hannah McNamara
Filed under Business Growth and Planning
Dr Patrick White from SME Academy explains how the principle behind providing your customers with fresh milk and boost business and differentiate you from your competitors. …Read More












